Key Insights from the 8th Edition of Tack TMI Buyers’ View of Salespeople Survey Introduction The business landscape is continuously evolving, driven by technological advancements, shifting consumer behaviours, and global events. Understanding buyer preferences,...
In the ever-evolving landscape of business, effective sales key account management (KAM) is crucial for sustainable growth and long-term success. Key accounts often contribute a significant portion of a company’s revenue, making it essential to nurture and...
Globally, all leaders today are focusing on sustainable growth, trying to ensure that their organizations’ products/services are selling. Thus, making it imperative to understand and analyse the selling skills and challenges of the modern world. In this context we...
Cross-industry sales experience of 21 years, covering a spectrum of sales domains like –Demand generation/ Channel Sales/ Key Account Management / Sales planning /Sales Strategy & Sales team management in B2B and B2C segment, has made apparent some fundamental...
Key account management is the strategic approach that companies take to manage and grow their most important customers. In other words, the ultimate purpose of key account management is to develop long-term, mutually beneficial relationships with the specific business...
In the “during Covid era”, organisations have had to work in complete uncertainty vis the environment, politics, economics, market, and customer. Most organisations, world over, are persistently trying out strategies that may help them to emerge from the quagmire....
Key Account Management Tactics for Business GrowthDecember 16, 2024
