Overview
It is becoming increasing critical for organisations to re-imagine customer journeys. Design thinking is a powerful process which puts customers at the centre and inspires people to create customer focussed solutions. Through this program, participants apply the design thinking process to create innovative customer journeys.
- Human centred design principles
- Design thinking process and tools
- Customer storyboard creation
- Tools to generate customer empathy
- Customer journey mapping
- Ideation techniques to re-create customer journey
- Prototyping principles and techniques
Key Topics
Who is it relevant for?
- Tenured Managers
- Functional Heads
- Improved customer journey mapping.
- Innovative solutions to meet customer needs.
- Application of design thinking on customer requirements.
Possible Outcomes
Find out more about developing the skills for yourself, your team and your organisation