Overview
The Channel Management program makes the participants learn how to train and motivate their channel partners to achieve business results by setting performance standards and monitoring results. Whether the resource is newly appointed or experienced, this very practical program gives a wealth of ideas for achieving the company targets as well as channel targets via case studies, role plays and business simulation exercises.
High Spots
- Identifying your own channel management style and learning how to adapt it to suit different partners
- Getting key insights into relevant marketing and financial techniques which will help you advise your partners
- Learning performance indicators which generate win/win outcomes for all parties
- Able to recruit the right channel partners to match your own channel portfolio
- Able to produce & present business plans that win commitment from your channels
- understand the importance of KPIs in channel management & how to set them so you con monitior activity and targets.
- Using the right marketing techniques able to advise your partners on their marketing
- A flexible channnel manager – understanding that different channels need different management
- Able to motivate your distributors & their sales teams for a win/ win outcome
- Implementing distributor training programmes that ‘stick’
- Applying the principles of partnership selling – while training on the job & Joint calling
- Able to act as a business advisor to your partners profitable business
Key Topics
Key Outcomes
- Accelerated Skill Application: Leaders quickly apply new skills gained from real-world scenarios, self-tests, and actionable content. This drives immediate performance improvement across leadership levels.
- Consistent Leadership Development: Equip leaders across all levels with a cohesive learning experience, ensuring a consistent approach to leadership globally. This fosters a unified leadership style throughout the organization.
- Agility in Leadership: With regularly updated content, leaders stay ahead of changes and develop agility in decision-making, enabling them to adapt to new challenges swiftly and effectively.
- Scalable Learning Solutions: Whether in a large organization or an SME, these learning tools scale effortlessly, supporting leadership development at all stages of growth. Measurable
- Performance Improvements: Leverage built-in management tools and dashboards to track progress, assess learning outcomes, and ensure leadership training translates into measurable business results.
Find out more about developing the skills for yourself, your team and your organisation